Images are the biggest social media tool to attract clicks and engage target audience so branding specialists pay maximum attention towards them while managing social networks. People who play around guesses tend to miss out on social engagement as their images go unnoticed.
Optimize for high impressions & higher CTR
Well optimized images grab users’ attention easily and have greater probabilities of getting clicked. Moreover, choosing appropriate size of profile pictures, cover photos, post images can make your social pages eye-catching and improve engagement level.
On the contrary, half of the profiles fail to get recognized by target users either due to irrelevant profile images or poorly sized image-posts. For all different networks, the image dimensions differ considerably.
Learn about the best image size for top social networks below:
Profile: 180 x 180
Cover: 851 x 315
Post Image: 504 x 504
Minimum image size for FB covers is 399×150 and anything less than 851×315 gets stretched and looks torn. The profile image appears as 1:1 in 160×160 size while the thumbnail is of 32×32. Shared images can have maximum size of 1200x 630 but they get shrunk and appear ultimately as 504×504 only. Besides this images under the shared links are of 1200X627.
Profile: 400 x 400
Cover: 1500 x 500
Background image: 1200 X 1024
The headers of Twitter profiles are still not used properly by businesses and remain unexplored. Keeping the cover images exactly 1500×500 is highly recommended as other sizes don’t adjust well in the header. Profile images appear as 200X200 and the images posts are 440X220.
Profile: 250 x 250
Cover: 1080 x 608
G+ gives you the option to add big cover (1080×608) and you can upload till 2120X1192. Shared image in home stream appears as 497X373 and in news feed as 150X150.
Profile: 165 x 165
The pins have a width of 236 pixels while the height is synced in accordance with other pins of a board. Thumbnails under a board display appear as 50X50 pixels.
Cover: 974 x 300
Keep the image size of LinkedIn banner (under cover) 646X220. The thumbnail image of shared links and articles appears as 180X110. On the other hand, the image width posted on a profile is maximum 350 pixels while the height is scaled to fit according to width.
Cover: 2560 x 1440
In YouTube, there are barely 2 images that users can see, one is the cover and other is video upload. Ensure that you make the best of your covers by adding right sized image.
Profile: 110 x 110
Using Instagram is futile if your images fail to attract new users. Even though image quality & theme are important factors, you cannot ignore the dimensions of Instagram images as they make a post, profile more noticeable. The pictures appear in feed in 510X510 size while the images you post appear as 612X612 after getting scaled to fit. Choosing unsuitable sizes make the posts imperceptible in users feed.
Image optimization is critical for the success of social media marketing and networking. So, try to spend one minute more in image resizing to make your posts engaging and profitable.
Once you have rightly resized all social media images, make sure the design is appropriate as per the visible space. For instance, the image size of FB cover is 851X315 but you cannot fill the whole space with design. A bit of its space gets hidden behind the profile image, so instead of making your cover photo designed according to image size, get it done according to proportions of image visibility. Similar rule applies to twitter header and images of other social networks.
FATbit has observed that businesses commit common blunders and so remain deprived of impressive social presence. Selection of right sized images is one of the many factors that we recommend profoundly for social media marketing.
There are other unexplored actions that you can use to offer social care to target users. Make them a part of your social media management and experience a difference in your social presence.
Images Source: Social Media Profiles of Yo!Drive
To discuss your social media issues, you can consult our team.