Travel Activity Business – A Billion Dollar Travel Startup Idea

The travel industry is growing at a rapid pace and according to the World Travel and Tourism Council, by 2025, one in eight households will travel internationally, and the number of trips taken by people over 65 will more than double to over 180 million annually. The travel and tourism industry is growing faster than the global economy and 277 million jobs worldwide last year, according to WTTC estimates

But the question is, where to invest in the travel industry: hotels booking, flights booking, events planner, travel activity booking, etc.  No doubt among these business ideas, most people will prefer hotels and flights booking business idea but if you are looking to start hotels and flights booking business, then you need to rethink again as competition in the travel booking industry is huge and there are lots of established market players like Expedia, Make My Trip etc. It will be really tough for a new startup to survive in the hotels and flights booking industry until or unless you have something very unique in your pocket.

People these days travel not only for sight-seeing but for fun and adventure activities. So travel activity business is a hottest and profitable business idea. According to stats, 80% of travel activities booking are still made offline. So if you are an aspiring entrepreneur, it will be a good opportunity for you to enter in this untapped market. Launch a travel activity marketplace where people can book travel activities online for the destinations they are visiting. What you need a better and advanced technology solution, which can acts as a bridge between customers and local hosts to book travel activities online.  FunAway is the only dedicated solution in the market to build an online travel activity marketplace. The platform has built with hundred hours of research work and comes with powerful and advanced features like:

  • Users can find activities by categories
  • Tips related to location
  • Real time availability and Map view of activity location
  • Calendar management of activity booking
  • Wish-list of activities can be maintained
  • Messages to activity host
  • Marketplace Owners can setup commission rate for the activity hosts
  • Multiple payment gateways
  • Inbuilt messenger feature
  • Fully customizable

For more details about features, pricing and system, feel free to visit here:


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SEO Tips to Optimize Your Website Content for Mobile Marketing

Mobile phones searches are perpetually rising as the majority of world’s population uses mobile devices.  So, if your website or content isn’t optimized for mobile, you are losing a large portion of sales. Moreover, as per Google’s latest update, the search engine will index the mobile version of the website page but those who have responsive websites will not get affected.

Some stats that will prove why content optimization for mobile is necessary:

  1. 50% of B2B search queries are made on smartphones and will grow to 70% by 2020.
  2. Mobile usage per B2B worker is expected to increase from two hours a day to three by 2020.

Following are the SEO tips you can use to optimize your content for mobile marketing.

  1. Content Length:

Some companies especially made their websites for the mobile audience. The only important thing that they should follow is “content must be shorter and to the point”. Mobile users don’t like long articles which obviously stretched with a lot of unwanted stuff. Instead, they can represent the content in the form of graphic visuals which increase the attractiveness of the page.

  1. Accelerated Mobile Pages (AMP)

Google officially integrated AMP into its mobile search results in 2016. AMP helps the website to load faster on mobile devices. It further reduces the bounce rate, improves the overall visibility of mobile devices and also increases the conversion rate.

  1. Titles and Headings should be short and simple:

All the headings and titles should be short, crisp and precise (8 words or less). Importantly, clarity is required in it not creativity. Also, while making a heading or title, one should focus on particular keywords, but not obsess over them.

  1. Divide your Content into Paragraphs:

Long content fails to engage the audience. That’s why to switch to the shorter paragraphs (of maximum five sentences each).

  1. Use of Sub-Headings:

Mainly, sub-headings are slightly longer than headings. They are a framework for the context. And make sure that you are not using any cryptic words in sub-headings.

  1. Bullet Points and Italics:

Putting phrases and words in a bold or italics can make the pages easier to read. It enables focus and boosts comprehension.

  1. Compatible Videos:

This is another important point as video compatibility is very important while optimizing content. Always upload or add smartphones compatible videos to the site.

Apart from these steps, there are some additional points such as creating clickable email id and phone number and always going for an optimized image. When we talk about the business world, there is a platform named FATbit, a renowned Digital marketing agency that helps its clients to make their mobile websites more Google-friendly.

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Email Marketing Is The Best Technique For B2B Marketers

Though recently the trend in the market to nurture leads is through content and social media marketing, very few marketers understand the limitation. Social media marketing has a short lifespan and heavy competition.

The quickest way nurture lead through the sales funnel is to get the website content in front of the lead. This requires high search ranking for relevant keywords which takes a lot of effort and time.

The best way to make your content reach and consumed by the lead is email marketing. Add modern email marketing strategies to your lead nurturing efforts you can create convert at a faster speed, deliver relevant content, add a touch of personalization and monitor it actively.

The following stats will explain why and how B2B marketers can use Email Marketing as a best digital marketing solution to convert leads effectively.

  • 17% B2B purchasers are using the online chat feature, they rather prefer using email to get in touch with their clients.
  • For every dollar spent, email marketing has an average return rate of $38.
  • Recipients are 14% more likely to open an email which is part of a segmented campaign rather than traditional emails.
  • Emails containing a video see click-through rates that are 96% higher than non-video emails.
  • 56% of marketers using an emoji in their subject line had higher open rate than those who did not.
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How To Use Digital Marketing For Your Online Business

Launching a website to start an online business is just not enough these days. With design and web trends ruling the online platforms, it is essential to utilize digital marketing to promote your company. These days, digital marketing offers various strategies to help craft an appropriate plan for any given business type.

Here are a few focus areas of digital marketing that can help you run a successful online business:

  • Website design and navigation
  • Content marketing
  • Search engine optimization
  • Social media engagement
  • Pay-per-click (PPC)

Choosing a right digital marketing company can help you design or revamp your existing website into a storefront that is personalized for your audience. FATbit offers 360 digital marketing solutions with various services to choose from depending on the needs of your business.

In addition to the above basic digital marketing services, FATbit can also help you with online reputation management, conversion rate optimization, banner design and email marketing.

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FATbit Technologies – A Haven for Aspiring Ecommerce Entrepreneurs

Steve Jobs institutionalized a great work philosophy in the business world – ‘Don’t Settle!’

At FATbit, we are proud to have followed that philosophy, years over years. Started as a web designing & development company in 2004, within a decade we expanded our services to the digital marketing service spectrum to become one of the leading web solution providers in India. But that too wasn’t enough for us. And we didn’t settle there.

Considering the ongoing boom in the ecommerce industry, we decided to build high-end ecommerce platforms – not just for opening online shops – but for various online business models, to become a one stop solution for aspiring entrepreneurs aiming at different online businesses.

Here are some of our top selling products:

YoKart – A multivendor eCommerce solution to build websites like eBay, Etsy, Flipkart, etc.

FunAway – A mobile-ready online travel activity booking marketplace builder, where various tour operators & activity providers can list their business.

YuYumm – A readymade solution for online food order & delivery marketplace setup, like FoodPanda.

YoGigs – A feature-rich website script to build on-demand service marketplaces like TaskRabbit & Thumbtack.

Growcer – An ecommerce solution for setting up online grocery stores.

Apart from these, we have a dozen more products to help aspiring ecommerce entrepreneurs realize their dream of owning & running an online business.

FATbit strives to evolve continuously with the ‘don’t settle’ philosophy, and the same we make possible for our clients through our high-end ecommerce solutions.

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Why Digital Marketing Services Is Necessary for Your Business Growth

There is a popular quote in the online marketing community that says ‘Ignoring online marketing is like opening a business but not telling anyone’. This notion isn’t that difficult to grasp if one looks around and pays heed to how much things have changed since the dawn of the internet.

Social media, online marketplaces, news websites, online discussion forums, and so on have revolutionized human life, and the result is that about 3.5 billion people (about 40% of world population) today have internet connection, and they frequently go online to learn new things, to shop, to pay bills, to share their thoughts, and to connect with others.

Any mature business owner can easily estimate the importance of the online presence of his business in today’s world.

A website provides the online identity to your business; social media enables you to interact with your customers in the way you could never do offline; blogs & articles allows your share your opinions & vision with the masses and acquire new customers rather efficiently; and so on.

The fact of the matter is that today, for any given business a good part of target audience is found online. And if a business fails to attract its target customers from different online channels, surely, it is denying itself a far greater success.

For any business, online or offline, digital marketing is the need of the hour. So, it is important that you begin to practice it for a seamless growth of your business.

Get a complete digital marketing solution at affordable prices

Let’s begin

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Brick & Mortar Tailors, It’s Time to Take Your Business Online with Stitch

Marketplace Scripts, Money Investment Ideas, Tech News

Shopping, ordering food from local restaurants, travel tickets booking, doctor appointment scheduling – everything is happening online today. This technological revolution that internet has brought in past few years has changed consumer behavior greatly. And as a result, today people rely heavily on the internet to accomplish various day-to-day tasks.

As a brick & mortar tailor, if you haven’t yet thought of capitalizing on the reliance of consumers on internet, then it’s time to modernize your custom tailoring business with technology, take it online, and serve your customers in the way they want to be.

Your customers will love it

On an online custom tailoring website, customers can choose fabric, pattern, and stitching style for their custom tailored clothes, as well as provide their measurement (this may require one-time visit to the offline store). After the order is placed, tailoring begins at the physical store in the usual manner. Once…

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Key Points To Drive Your Online Cab Booking Business Towards Success

Online Cab booking service is one of the most profitable ecommerce business models in the current age. This is why Uber is considered to the one of the most popular startup unicorns across the globe. Looking at the popularity and the valuation Uber has received; many other entrepreneurs have started to mull the idea of launching their own online cab booking startup.

There two key aspects to every online cab booking startup. An aspiring entrepreneur can use either of the business models.

  1. Aggregator model: this is one of the most widely used business model among cab booking startups, where they themselves do not own any cab but offer a platform to connect cab owners with the consumers. Big names like Uber, Cabcrazy and Ola Cabs work on this business model. An additional benefit of this business model is that you do not have to worry about maintaining the cabs and only have to focus on sustaining the platform.
  2. Ownership Model: Such a business model is application to a fleet of cab owners who want to start an online platform for booking their cabs. Startups like MeruCabs, Savaari work on such business model.

View the infographic below to know about both the models in detail –


The biggest difference between both the business models is that the former works like a marketplace whereas the latter works as a standalone store. Irrespective of which business model you choose, there are some features, which are highly critical for every online cab booking startup. These include:

  • User engaging design – The fact of the matter is that for any type of online startup the biggest concern is having a user engaging design for its app or website. Nowadays consumers focus heavily of easy to use UI, which easily differentiates winners from losers.
  • Secure payment gateway – This is one of the major factors which has made e-commerce so widely popular. There an online cab-booking website must have secure payment gateway in place so that the consumers can easily make the transactions without worrying about data breach.
  • Effortless signup process – One should remember that the targeted user base just wants to book a cab and does not want to go through the hassle of long signup process. There this process should be minimal and must be completed in shortest possible time.

There are several other features required in an online cab booking service, which can make it stand out of the competition.


However you can also use an advanced software solution like Yo!Cabs, which includes all these features and makes it easier for you to launch your own online cab booking website.

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A Profitable Business at Low Cost – Launch Online Travel Activity Booking Platform with FunAway

Marketplace Scripts, Money Investment Ideas, Tech News

With almost 10% year-over- year growth, the online travel industry is definitely a luring area to begin with for aspiring entrepreneurs. In 2015 alone, more than 148 million online travel booking happened across the world, and undoubtedly, online bookings for leisure travel was the most popular categories of all.

Considering above-mentioned stats from an entrepreneurial point of view, it makes obvious sense that launching an online travel activity search & booking platform now is a very good idea.

In fact, there are already plenty of online travel activity marketplaces offering this service and enjoying a decent growth. However, most of these businesses are targeting a very specific market & the sector is far from reaching a saturation point; consequently, there is lot of scope for new entrants.

Recommended Reading: Business Analysis & Features to Build Online Travel Experience Portal

Travel Booking Portal

FunAway is technology solution (ready-made website script) that allows aspiring entrepreneurs to enter online travel industry at the…

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Planning to Launch an Online Custom Tailoring Platform – Go ahead with Stitch

With the rise of online custom tailoring platforms like IndoChino, Black Lapel, etc., the custom clothing industry has gained back its shine that it lost to readymade clothing industry some years ago. The sector is continuously rising and offering opportunities to new players. Aspiring entrepreneurs who are ready to seize this chance to open a profitable online business can use Stitch to get started.

Check out this slideshow to see how an online custom tailoring business operates and the unique features required for a successful custom tailoring website.


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